![]() The best way to create this relationship is by placing an early focus on blending the two.Īt this stage, ideas are key. While this process can be very complex, the best explainer videos combine a clear script and stunning visuals that complement and enforce one another. Some project managers prefer for the script to take the lead, but it’s often best to simultaneously approach these tasks. Once you’re equipped with project management tools and a strong concept, it’s time to start scripting and storyboarding. It will help you accurately outline your needs, in terms of resources and team members. ![]() These tools will help your team work together harmoniously.Īt this stage, you’ll want to have an idea of the concept. In other words, you should create a detailed scope statement, a clear project outline, and a robust timeline for your project. Given that there will be a lot of dependencies and interlinked tasks, your team must collaborate without rushing or falling behind. The success of your explainer video hinges on quality planning. ![]() Bear in mind that this outline is general, as these stages vary from one project to the next. Here’s a closer look at what the five stages of the creation process entails. When it comes to this type of video, a project manager can really make a difference. To create a video that radiates quality and engages viewers, every element must come together in perfect harmony. The secret of creating a perfect explainer video is planning - and lots of it. But how are they made? How to Make an Explainer Video ![]() As a project manager, you may have traced the growth of these videos over the years. They’re also more useful than ever before, given the dwindling attention spans of internet users and the ravenous appetite for video content.Įxplainer videos are now essential tools in the arsenal of every marketing manager. Since then, explainer videos have become varied in strength, in terms of popularity. At that time, pioneering businesses such as Twitter capitalized on this format to introduce their potential users to their platforms. These videos first emerged around 2010, when internet speeds started facilitating hassle-free video streaming. Studies demonstrate that video has the potential to increase engagement and facilitate the retention of knowledge, which makes explainer videos a particularly important way to succinctly impart information. Without them, many businesses would struggle. This approach helps businesses communicate the mechanics and benefits of complex products and services in a very clear way. In terms of key conventions, these videos are characterized by simple graphics and very clear language. What’s an Explainer Video?Įxplainer videos are short animated pieces that empower businesses to tell stories about their brands, products, or services in an engaging, clear way. These videos help businesses explain their products and services, which makes it easier for their customers and business partners to make informed decisions.ĭo you need to create an explainer video? Here’s the ultimate explainer video guide. Explainer videos are very popular, and there’s a good reason why.
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